Bachelor of Arts in English, Theology
7 years in university social media management and web writing
Clear communication
Minimal amounts of text
Empowering web editors
Playing well with others
After a failed radio career, I realized my passion lay in helping students… and I’ve been doing that for more than 15 years, in various positions in enrollment management and student affairs. It’s a challenge to be a ‘Web guy’ who can’t code (yet), but I love working with our students and sharing their joys and successes with the world.
My family, music, my students, and baseball–particularly the Mets. (In some order.)
I’ve been building web communities for over 13 years and have been in higher education enrollment and marketing for over 6 years. From forums to today’s social media explosion, I’ve pretty much seen it all.
I’ve got a degree in biology with a minor in geology from Middle Tennessee State University.
Breaking down silos, building collaboration and ultimately adding value to the brand. Informing, supporting and serving my colleagues to empower them to do great things. Using social media and digital marketing to help students find their fit and build relationships on and off campus. Using data and analytics to understand the impact of digital marketing efforts.
My undergraduate degree was in Business Administration from SUNY Oswego in 2000, with a minor in Economics and History. You can see that these fields aren’t necessarily conducive to what I do now. When my initial dreams of becoming a stock and market fund guru fell through, I feel back on my Plan B – my love of technology. I have an extensive background in support which has led me through many roles – server, email, domain, network, and application administration. I learned through various training courses, reading books, and on-the-job experience. Through my web development roles, I acquired a desire to work on design, thus leading me into my current role. I have taken some grad courses on the subject and hope to fulfill that degree in the not so distant future.
I love being creative and having an outlet for that through my work. I enjoy helping others and working on projects together to achieve a common goal. My family are my number one priority. I enjoy the outdoors – hiking, biking, kayaking, camping. Also have a passion for cooking.
B.S. Information Sciences & Technology, minor in marketing
Learning the craft? Design courses at FIT. Grey Advertising. Software startup. Higher ed. Travel. People. Being open to what comes at me.
Robin Smail [noun]: An authentic voice who is never afraid to dissent. Powerful observer. Loves to try things a different way. Enthusiastic in that infectious way that you can’t escape. User Experience specialist. Technology advocate. People person.
Focused on the user experience, community engagement, emerging technology trends and their integration into the teaching and learning process. Passionate about helping people be authentic in today’s world.
I’m graduating from Rochester Institute of Technology with a degree in journalism. Content has always been king in my book and when I found myself interacting more with digital content, I followed and jumped right into the world of social media, content strategy and the web.
Authentic content, sharing stories, helping people and #RITstudents
Always gushing about: Oberlin, learning, food, photography, people, social media, & ideas.
B.A. in cinema studies from Oberlin College
Good conversation, good writing, good visuals, and good people.